Look Alive Louisville

Look Alive Louisville Logo   Pedestrian Safety Program

Look Alive Louisville Mascot FigureMeet Louie the Looker, our pedestrian safety mascot 
After we asked for public suggestions on a name for our pedestrian safety mascot responses included such names as LookieLou, Walksie, Fleur-de-look and Sophie Safety, among others. In the end we decided on Louie the Looker for three reasons: it's easy to remember; it gives the mascot personality; and it makes reference to the most important thing pedestrians can do to avoid being hit by a motor vehicle, look before crossing the street. We want everyone to be a Looker.


Pedestrian Safety is the responsibility of walkers and motorists alike. Louisville averaged 16 fatalities of pedestrians in collisions with automobiles per year from 2010 through 2014, and the rate of such fatalities in our community is higher than the national average. The good news is that the major factors involved in many of these collisions are avoidable. The information below shows what each person can do to reduce the number and severity of pedestrian collisions. The goal is to reach zero fatalities.


How Pedestrians Can Reduce Collisions


  • Keep your eyes up to look for traffic before and while crossing the street.
  • Make eye contact with drivers so you understand their intentions and they understand yours.
  • Don't text, email, dial or do any other activity that might distract you while crossing the street. It can wait until you reach the other side.


  • Cross only at marked crosswalks.
  • Cross only on walk signals or green lights.
  • Don't dart out from between parked cars or other objects that might prevent drivers from seeing you.


  • If you must walk in the roadway, always walk facing oncoming traffic.
  • Wear bright colors.
  • Wear reflective clothing.
  • Carry a flashlight


How Motorists Can Reduce Collisions


  • Keep eyes focused through the windshield
  • Watch for pedestrians at intersections
  • Don't text, email, dial, apply makeup or do any other activity that might distract you from awareness of pedestrians.

Right of Way

  • Yield to pedestrians at marked intersections.
  • Yield to pedestrians at marked (zebra striped) pedestrian crossings.
  • Yield to pedestrians when they have entered travel lanes at any point along the roadway.

Traffic Signs and Signals

  • Do not run red lights.
  • Come to a complete stop at stop signs.
  • Do not drive through intersections after the light has turned yellow. A yellow light means stop if you can do so safely.
View the Pedestrian Master Plan
View Alternate Route Maps to Beargrass Creek Trail during MSD Work
Walking Clubs and Advocacy Groups in Louisville

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