Travel With Care

TRAVEL WITH CARE

The Travel With Care campaign is aimed at humanizing people on bikes and encouraging better behavior among drivers and bike riders. Louisville Metro wants to inspire the general public to see every bike rider as a neighbor, friend or family member—just a normal person who chooses to bike. In addition to humanizing bicyclists, the campaign’s message is built around bettering behavior by both people in cars and on bikes by asking them to travel with care and to “melt icy relations on the road.”

TravelWithCareAntonioClick here to download the pdf.

TravelWithCareDan

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TravelWithCareFrances

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TravelWithCareSteve

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